About Our Client
9to5 is one of the largest, most respected national membership organizations of working women in the U.S., dedicated to putting working women’s issues on the public agenda.
9to5 worked with Design Action Collective about 10 years prior to redesigning their original logo and embraced a bold typographic look for their name featuring a starburst of figures with fists raised.
In 2023, to mark their 50th year organizing for working women, 9to5 came back to Design Action to update that logo with a design refresh and anniversary tagline. We built off that revised logo design to produce a suite of templates and collateral with their new look while helping them celebrate their history.