Design Action and International Rivers’ Patagonia Campaign

May 6, 2009 |  By josh |  Categories: Case Studies

dam-home-depot_1_5-3-09Design Action recently designed a series of campaign collateral pieces for International Rivers’ campaign to stop the building of dams on two major rivers in the Chilean Patagonia. International Rivers is pressuring Home Depot since they are the largest buyer of timber products from the main Chilean interest promoting the dams.

ir_logo1International Rivers is a longtime client, and over the years Design Action has created their identity branding (including logo, colors, and collateral).

final_home_depot_logoFor this project International Rivers asked us to create a logo for their “Dam Home Depot” campaign, along with stickers, informational fliers, and a fact sheet.

It was brought to our attention that activists in California recently hit a local Home Depot, urging shoppers to take their business elsewhere until Home Depot stops engaging in the destruction of the Chilean Patagonia. See photos from the action here.

View the International Rivers Patagonia Campaign here.

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